Where the sun shines year round!

July 25, 2008

Jo de Mer by Amalia Spinardi.

In the backyard we’re gonna have some party…or in the beach…and a bathing suit from Jo de mer that suits you well can transform that pool yard in a runway.

After years as the editor of Elle magazine in Brazil and Capricho magazine for teens Amalia decided to start her own beachwear line…and says : “I’ve always been a bikini addict”.

Her work is based in lycra and bright color fibers, that brings your bathing suit to shine. But not so extravagant. It’s just enough. She’s inspired by woman who enjoy life by water…and also are sophisticated. Think about Brigitte Bardot walking like the Girl from Ipanema. The cut is also more generous than usual brazilian bikinis around the world. But it’s still very sexy and suits all kinds of woman. They carry precious details, like metals, buttons, laces and cute bags that match. The line also offers a variety of caftans and tunics made with crochet and vintage. It’s love at first sight. They sell in the USA at Barneys and boutiques all over NY. Also Europe and Caribean. Brazilian bikini is the must of the season!….


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